Do you already have a
marketing director, VP, or advertising agency?
We love working with other
marketers and helping them see the bigger picture and
the bigger profits. If
you'd like an independent review and recommendation
of how they could increase their effectiveness and
become the heroes of the bottom line, we can
Or perhaps your own staff is just getting way behind
on important projects. We can provide the extra "firepower"
they need to get back to normal.
And if you DON'T have a marketing
director or VP...
then hire us part-time.
You'll get an executive level, Marketing VP and MBA-for-rent
when you retain us
for only the level of involvement you need. Click
Ownership for full details.
|A Client Reports...
“I’m very pleased with your service. You
quickly grasped what our company is all about and gave
us excellent strategic advice. And in addition to the
big picture, you implemented tactics which will boost
our profits by expanding sales and reducing costs.
given us a mixture of low-cost sales generators that
can be implemented immediately and also long-range ideas
which will ensure our continuing growth.
Unlike other marketers, you concentrate on getting results
that can be tracked, measured, and repeated; this delivers
a real return on investment. And, you're fun to work
with; you make us think, and have opened our eyes to
some exciting possibilities.
We’re especially pleased with the website you
created for us. There’s a lot more to having good
content than just putting the company brochure online.
Your research, creative writing and excellent photography
really brought our products to life.
Our clients like the site
because it doesn’t try
to scare them into a sale; it states the facts, highlights
our products, and gives options for more information
via email, telephone, or our newsletter. They tell us
the site is easy to navigate, fast to load, and that
overall, you and your people did a very good job.”
George Condon, president
|Next Steps To
Achieving Your Goals
If you would like to improve your business and
marketing strategy and then execute a plan that delivers bottom-line
results, please take the next step today!
• Call us at
(518) 753-9528, or
• Email us at cwicker(at)SherwoodFarmGroup(dot)com
It won’t cost you a dime to get started,
and you might be well on your way to achieving the growth and success
you’ve been dreaming of. Ask to speak with me, Charles Wicker,
president. We’ll have a good talk. I’ll listen carefully
to what you have to say and probably have a number of helpful suggestions.
If it looks like I can add good value to you, we can discuss further
services beyond that. Some typical packages are shown below, but
we’ll obviously customize services that are just right for
Starter evaluation: This
is an independent, outside review of where your sales & marketing
efforts are at, what has worked so far (and what hasn’t),
and where the best potential for growth seems to exist. It’s
a way for you to get some immediate value at a very reasonable
cost, and will give you a good preview of what to expect from us
tackle the most productive phases.
We’ll use input primarily
from you, along with your views of the business, customers, competitors,
and other factors. You will receive 25 hours of our time. This
includes two on-site visits (one for information gathering; one
for final discussions), in addition to phone/email and other communications
as needed. By the end of this phase, you will have received our
Sales & Marketing Audit, a Situation Analysis, a critique of
your present website and printed materials, and recommendations
for Targets of Opportunity.
Small Business Expansion Package:
This might involve collaborating with the owner of a start-up to
create a business plan and get you started on the right path to
marketing, sales, and funding. Or an enterprise that is at the
$500m-$3mm sales level might need a fresh look at opportunities
to expand above
that with an in-depth review and revamping. We would handle the
total range of business recommendations, but with outside resources
brought in to implement specialty areas as needed. Costs could
range from $3,500 to $15,000.
Medium Business, Specific
Project or Rush Job:
A company in the $3-50mm sales level
might need help in areas where we are most expert, such as:
• Marketing plan and implementation, from research to customer
• New product development and introduction.
• Customer satisfaction and sales expansion, including sizzling
sales letters, website, brochures, and other promotional materials.
• Our most specialized areas are with consumer high-value
products, power equipment of all types, and manufacturing companies.
These would range from $1,000 to $25,000.
Retainer Projects, Fractional Ownership
of your own, expert VP of Marketing:
A rapidly growing company often needs the seasoned expertise of
an acting-VP of Marketing (and his alter ego, the rent-an-MBA)
get them up and going to the next level, but can then continue
with their own staff. We would provide an initial burst, followed
6-12 months at a reduced level of involvement. For this, we would
charge at a reduced rate. See Fractional
Ownership for more
|Give Us A
You talk; we’ll listen; together, we’ll collaborate on
some great ideas.
Or Send Us An E-mail
Tell us your problem; show us your existing website; we’ll
respond promptly with suggestions.
A word on pricing...
Everyone wants to know, "How much?" Quoting an exact
fee here is difficult and like trying to describe a spiral staircase
with your hands tied behind you back. It really depends on the
results you want, the timetable, the level of involvement and your
own drive to focus on the goal that will truly define the real
cost. When we meet, I can be more specific
Call and discuss; (518) 753-9528.
We'll give you fast answers on the spot!
On The Horizon
seen the future, and the future is green. Photo-
voltaics; Wind Turbines; Energy Saving; Alternative
Fuels. Are you ready for it? We've been working
with green technologies
See our page on Green Tech for
solar, wind and other industries.
3 Examples Of Our Work
(Click banners to visit sites)
new strategy for security company aims at large business customers.
Our new site provides extensive product features, benefits
and reasons to buy.
If you thought pipes and furnaces weren't exciting, check out
our new site for this aggressive small business.
Our creativity extends beyond building profits. Read here about
the needs of foster kids and how you can become a foster